If you’re looking for the best SEO tool and need to understand Semrush pricing, you’ve come to the right place. Whether you’re a small business owner, digital marketer, or SEO agency, selecting the right Semrush plan is crucial for maximizing your SEO potential and improving your website’s online visibility. With Semrush, you gain access to powerful tools for keyword research, competitor analysis, content marketing, and technical SEO.
In this guide, we’ll break down the different Semrush pricing tiers, from the Pro plan to the Business plan, and help you decide which one suits your needs in 2024. You’ll also discover the features each plan offers, the costs involved, and whether investing in Semrush is a worthwhile decision for your business.
Let’s dive in and explore the Semrush pricing in detail, comparing the various plans to help you find the best fit for your specific SEO needs and budget.
Overview of Semrush Pricing in 2024
Semrush offers several pricing plans that cater to different types of users, ranging from small businesses to large-scale digital agencies. Each plan is designed to equip users with powerful SEO and digital marketing tools to improve their online presence, increase organic traffic, and ultimately, boost business performance.
Understanding Semrush pricing is key to choosing the right plan for your specific requirements. Below is a breakdown of the available plans and their costs, allowing you to evaluate which option provides the best value for your business.
| Semrush Plan | Monthly Price | Annual Price (Save 16.7%) |
| Pro | $139.95 | $117.33/month ($1,407.96 annually) |
| Guru | $249.95 | $208.33/month ($2,499.96 annually) |
| Business | $499.95 | $416.66/month ($4,999.92 annually) |
| Custom | Varies | Based on enterprise requirements |
Each plan comes with a variety of features tailored to different user needs, with the Pro plan being the most affordable and the Business plan offering the most advanced tools and data for large agencies. Additionally, Semrush offers a custom pricing option for enterprises that require specific tools and support based on their unique business operations.
Semrush Pro Plan – Best for Small Businesses
The Semrush Pro plan is the most budget-friendly option and is ideal for small businesses, individual entrepreneurs, bloggers, and freelancers who are looking to build their online presence. Priced at $139.95 per month, the Pro plan provides an all-in-one platform for performing essential SEO tasks like keyword research, domain analysis, and website audits.
Semrush Pro Plan Pricing and Features
- Monthly Price: $139.95/month
- Annual Price: $117.33/month (billed at $1,407.96 annually)
Key Features:
- Track up to 5 projects (websites) and 500 keywords for monitoring your search rankings.
- Access up to 10,000 results per report and generate 3,000 reports per day.
- Perform comprehensive keyword research to find profitable keywords with low competition.
- Conduct site audits to identify SEO issues, such as broken links, page speed problems, or missing meta tags.
- Analyze your competitors’ backlinks and keyword strategies to gain insights into how they rank higher on search engines.
- Use social media and advertising tools to manage your paid ad campaigns and social media performance.
The Pro plan offers all the fundamental tools you need to improve your website’s search engine rankings. It’s perfect for businesses just starting out with SEO or those with a limited budget that still want access to advanced digital marketing tools.
Semrush Guru Plan – For Growing Businesses
The Semrush Guru plan is designed for medium-sized businesses, marketing agencies, and SEO professionals who require more comprehensive features, especially in content marketing and SEO strategy. Priced at $249.95 per month, it includes everything in the Pro plan but adds several powerful tools to enhance content creation and performance tracking.
Semrush Guru Plan Pricing and Features
- Monthly Price: $249.95/month
- Annual Price: $208.33/month (billed at $2,499.96 annually)
Key Features:
- Track up to 15 projects and 1,500 keywords, which is three times more than the Pro plan.
- Access up to 30,000 results per report and generate 5,000 reports per day for more in-depth analysis.
- Leverage the Content Marketing Toolkit to research high-potential topics, create SEO-optimized content templates, and perform content audits.
- Historical data: Gain access to keyword and domain performance data going back to 2012, allowing for long-term strategy analysis.
- Google Data Studio Integration: Create customized, visual SEO reports by integrating Semrush data into Google’s reporting tool.
- Multi-location and multi-device tracking for monitoring SEO performance across different regions and devices.
- Keyword cannibalization reports to ensure you’re not competing against your own pages for the same keywords.
The Guru plan is perfect for businesses looking to expand their SEO efforts, manage multiple websites, and dive deeper into content marketing strategies. It’s also an excellent choice for content-driven businesses that rely on well-optimized articles to drive traffic.
Semrush Business Plan – For Large Agencies and Enterprises
For enterprises, digital marketing agencies, and large-scale businesses managing multiple clients or websites, the Semrush Business plan offers the most extensive features. At $499.95 per month, this plan is geared toward organizations that need to handle large SEO projects with advanced data, reporting, and integration capabilities.
Semrush Business Plan Pricing and Features
- Monthly Price: $499.95/month
- Annual Price: $416.66/month (billed at $4,999.92 annually)
Key Features:
- Track up to 40 projects and 5,000 keywords, making it ideal for agencies managing multiple clients or complex SEO campaigns.
- Generate up to 50,000 results per report and run 10,000 reports per day, ensuring you have access to all the data needed for large-scale analysis.
- API Access: Integrate Semrush data with your internal tools and dashboards to streamline reporting and data analysis.
- Product Listing Ads (PLA) Research: Analyze your competitors’ Google Shopping ad campaigns to gain insights into their paid advertising strategies.
- Share of Voice: Measure your brand’s visibility in comparison to competitors using this advanced SEO metric.
- Advanced reporting and customizable dashboards for delivering detailed insights to clients or internal teams.
The Business plan is the best option for large organizations with significant SEO and PPC requirements. With access to advanced features like API integrations and PLA research, businesses can streamline their processes and achieve greater insights into their online performance.
Additional Costs and Features
In addition to the core Semrush pricing plans, Semrush offers a variety of add-ons and customization options to meet specific business needs. These additional features help businesses tailor their subscriptions to maximize the value of Semrush tools.
- Additional Users: Add team members for a monthly fee — $45 per user for Pro, $80 for Guru, and $100 for Business.
- Semrush Local: Optimize your local SEO efforts with the Basic plan ($20/month) or Premium plan ($40/month), which includes enhanced local listings and Google Maps analysis.
- Semrush Trends: Access advanced market and competitor trend analysis for an additional $200 per user/month.
- ImpactHero: Leverage AI-powered content analysis to optimize content for different stages of the customer journey for $200/month.
These add-ons are particularly useful for businesses with unique requirements, such as managing local SEO, conducting competitive research, or needing additional users to access Semrush tools.
Is Semrush Worth the Price?
When assessing Semrush pricing, it’s important to evaluate the value it offers. Although Semrush might appear expensive at first glance, the platform provides comprehensive tools that cover nearly every aspect of digital marketing and SEO, from keyword research and competitor analysis to content marketing and social media management.
Compared to other leading SEO tools like Ahrefs, Moz, and Ubersuggest, Semrush stands out because it offers a more integrated approach, allowing users to manage multiple aspects of their SEO strategy all within one platform. Businesses that invest in Semrush often see a significant return on investment, thanks to the tool’s ability to increase organic traffic, improve search rankings, and offer actionable insights into competitors.
If you’re serious about growing your business through SEO, Semrush is an invaluable tool that’s worth the investment, especially with its ability to scale as your business grows.
Finding the Right Semrush Pricing Plan for Your Business
Whether you’re just starting out or running a large SEO agency, understanding Semrush pricing is key to finding the right tools to improve your digital marketing efforts. From the Pro plan for small businesses to the Business plan for large enterprises, Semrush has options that can fit any SEO need.
Take advantage of the free trial to explore which plan works best for your business and start maximizing your SEO potential today.
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Frequently Asked Questions
Q1.What is the cheapest Semrush plan?
A1. The Pro plan is the cheapest, priced at $139.95 per month, designed for small businesses and individuals.
Q2.Does Semrush offer a free trial?
A2. Yes, Semrush offers a 7-day free trial, and in some cases, extended 14- or 30-day trials through exclusive offers.
Q3.What’s the best plan for small businesses?
A3. The Pro plan is perfect for small businesses due to its affordability and essential SEO tools.
Q4.Can I cancel my Semrush subscription at any time?
A4. Yes, you can cancel your Semrush subscription at any time. Refunds depend on Semrush’s refund policy, so be sure to review it before canceling.
Q5.What is the key difference between Pro and Guru plans?
A5. The Guru plan includes advanced features like the Content Marketing Toolkit, historical data, and multi-location tracking, making it more suitable for medium-sized businesses.
Q6.How many users can access a Semrush account?
A6. By default, each Semrush plan comes with one user. Additional users can be added at an extra monthly fee.
Q7.Does Semrush offer custom pricing?
A7. Yes, Semrush offers custom pricing plans for large enterprises or agencies with specific needs, allowing for tailored solutions.
Q8.Is Semrush better than Ahrefs?
A8. Both Semrush and Ahrefs are excellent SEO tools, but Semrush offers more comprehensive features for content marketing and social media management, while Ahrefs excels in backlink analysis.
